$7,000, Six LinkedIn Posts, One New PT Hire
$7,000, Six LinkedIn Posts, One New PT Hire
PT Breakfast Club | Jimmy McKay, Dave Kittle & Tony Maritato
Finding and hiring great physical therapists is one of the biggest challenges facing clinic owners.
Dave Kittle decided to experiment.
Rather than relying solely on job boards and traditional recruiting, Dave took six of his best-performing organic LinkedIn posts and invested approximately $6,000–$7,000 to get them in front of more physical therapists.
A candidate saw two of those posts,
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About the Host
Host
Host • Loud Talker • Former Rock Radio Guy • Serial Question-Asker
Jimmy McKay is what happens when a rock radio DJ becomes a physical therapist and refuses to give up either career.
He’s the human Venn diagram where science, stories, and a good pint overlap.
He created PT Pintcast to bring real conversations back to healthcare — the kind that make you think, make you laugh, and make you want to try something bold on Monday morning.
Since launching the show, he’s interviewed hundreds of the smartest, weirdest, most innovative people in and around rehab… and spilled a concerning number of beers in the process.
Jimmy’s superpowers:
Asking the question everyone wishes someone would ask
Making complex ideas sound simple (and fun)
Getting guests to say: “Wow… I’ve never told anyone that before”
Bringing just enough irreverence to keep things interesting
When he’s not behind the mic, he’s helping clinics and organizations launch their own shows through PT Pintcast Media, writing things on LinkedIn that make PTs go “Oof… he’s right,” or reimagining how the profession shows up online.
Jimmy believes learning should feel like a conversation, not a chore — and if it involves a pint, all the better.
“If you’re giving me 30 minutes of your time, I’m gonna make it worth it — and we’re gonna have some fun along the way.”