Get Updated
Join 10,000 other listeners and get updates on new episodes.
Physical therapy clinics don’t struggle because they lack skill. They struggle because they lack attention. In this episode of PT Breakfast Club , Jimmy McKay and Tony Maritato explore how PT clinic owners can rethink marketi...
Physical therapy clinics don’t struggle because they lack skill. They struggle because they lack attention. In this episode of PT Breakfast Club , Jimmy McKay and Tony Maritato explore how PT clinic owners can rethink marketi...
If you've worked inside a healthcare organization you've probably heard the question: “What's the EBITDA impact?” But what happens when a financial reporting metric slowly becomes the mission of the entire organization? In th...
Private practice physical therapy owners: learn the KPIs that drive clinic growth, PT marketing ROI, and revenue forecasting. This MBA for the DPT lesson shows PT clinic owners how to track leads, visits per case, and key bus...
Most physical therapy clinics approach marketing backwards. Instead of teaching and building trust, they try to promote services — and patients can see through it instantly. In this episode, Jimmy McKay, Dave Kittle, and Tony...
Most physical therapists were taught that clinical excellence leads to career success. But according to Greg Todd, that model no longer works. In this episode, Greg explains why many PTs feel stuck despite doing everything “r...
Most healthcare marketing does not fail because marketing is useless. It fails because clinics make it hard to trust them, hard to book, and hard to talk about them. In this episode, Jimmy McKay and Andrea Cheney unpack what ...
Host
Host • Loud Talker • Former Rock Radio Guy • Serial Question-Asker
Jimmy McKay is what happens when a rock radio DJ becomes a physical therapist and refuses to give up either career.
He’s the human Venn diagram where science, stories, and a good pint overlap.
He created PT Pintcast to bring real conversations back to healthcare — the kind that make you think, make you laugh, and make you want to try something bold on Monday morning.
Since launching the show, he’s interviewed hundreds of the smartest, weirdest, most innovative people in and around rehab… and spilled a concerning number of beers in the process.
Jimmy’s superpowers:
Asking the question everyone wishes someone would ask
Making complex ideas sound simple (and fun)
Getting guests to say: “Wow… I’ve never told anyone that before”
Bringing just enough irreverence to keep things interesting
When he’s not behind the mic, he’s helping clinics and organizations launch their own shows through PT Pintcast Media, writing things on LinkedIn that make PTs go “Oof… he’s right,” or reimagining how the profession shows up online.
Jimmy believes learning should feel like a conversation, not a chore — and if it involves a pint, all the better.
“If you’re giving me 30 minutes of your time, I’m gonna make it worth it — and we’re gonna have some fun along the way.”